Awards Entries - Studio 5 to 20

In Field Services

MLC Succession - MLC / iApps Pty Ltd

 
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Mobile Awards - Finalist

Succession was developed for MLC to assist financial planners specialising in personal succession advice to have an interactive and visually engaging conversation with clients. The application helps to identify the client's estate planning goals and objectives, and to facilitate and deliver solutions. The application is at practical completion, has been technically delivered, and is going through extended testing before full release.

 

Sales Force

MLC Succession - MLC / iApps Pty Ltd

 
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Mobile Awards - Finalist

Succession was developed for MLC to assist financial planners specialising in personal succession advice to have an interactive and visually engaging conversation with clients. The application helps to identify the client's estate planning goals and objectives, and to facilitate and deliver solutions. The application is at practical completion, has been technically delivered, and is going through extended testing before full release.

 

Best Mobile Marketing Campaign

Fanta Playzone - Coca-Cola South Pacific / Webling Interactive

 
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Mobile Awards - Finalist

FANTA Playzone is an integrated campaign leveraging out of home, social media, multiplatform mobile games, location-based challenges, and real-time image recognition technology to deliver an engaging FANTA experience to a teen audience.

 

Action & Adventure

R.S. Challenge - Renault Australia / Frosch Media & MobeSeek

 
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Mobile Awards - Winner

R.S. Challenge is a competitive 3D racing game for iOS created to promote both Renault's involvement in the Australian Grand Prix 2012, and the launch of the new Mégane R.S. 250 AGP Limited Edition. The game allows players to race around an exact replica of the Melbourne Albert Park F1 track in one of three editions of the award winning Mégane R.S. 250 Cup Trophée and features realistic physics and several play modes. The game was also built out on four PC-based simulator driving 'rigs' as part of a four day competition to promote it's launch at AGP 2012.

 

Directories & guides

Fox Sports Local - Fox Sports / MNET GROUP

 
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Mobile Awards - Finalist

FOX SPORTS Local was conceived as the must-have app to help you discover the perfect venue to watch your team. FOXSPORTS also wanted to help users to connect and engage with other fans whilst accessing live scores and news while on the go. Developed in iOS and Windows Phone by Mnet Group and FOXSPORTS the applications have bought real utility to fans anxious to catch the big game

 

Best use of Mobile in Marketing

Fanta Playzone - Coca-Cola South Pacific / Webling Interactive

 
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Mobile Awards - Finalist

Fanta Playzone is an integrated campaign leveraging out of home, social media, multiplatform mobile games, location-based challenges, and real-time image recognition technology to deliver awesome, engaging game experiences to a broad audience.

 

Line of Business

Roy Morgan Mobile Reactor - Roy Morgan / JMango

 
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Mobile Awards - Finalist

Roy Morgan Research is Australia’s best known and longest established market research and public opinion survey company. The company covers all aspects of market research information gathering whether by personal interviews, the telephone, self-administered or the Internet. The Roy Morgan Mobile Reactor was meant to be a way for the company to utilise the power of mobile, allowing respondents to respond in real time using an intuitive slider bar to public events such as political debates, giving a picture of public sentiment and approval/disapproval to certain topics.

 

Sales Force

TSA Tablet Application - TSA Telco Group / JMango

 
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Mobile Awards - Finalist

TSA Telco Group is one of Australia’s largest national providers of outsourced sales and service support. An authorized dealer for Telstra, Australia’s largest telecommunications firm, TSA manages the telecom’s sales, directly interacting with Telstra’s potential and existing clients. JMango developed a fully integrated, modular sales force solution to address the needs of companies with large networks of off-site agents. This solution combines all the advantages of mobile with a powerful integrated back-end, providing managers an unparalleled view of the sales landscape, opening new opportunities for better management and increased productivity for agents on the field.

 

Flight Trackers

Qantas app for Windows Phone - Qantas Airways / Microsoft

 
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Mobile Awards - Winner

The Qantas app for Windows Phone is the ultimate travel partner for your next journey.

 

Food & Drink

The World’s Most Curious Bottle - Pernod Ricard New Zealand (Brancott Estate) / Webling Interactive

 
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Mobile Awards - Finalist

The World’s Most Curious Bottle app brought 14 unique interactive brand experiences to consumers, all triggered from the Brancott Estate wine bottle via Augmented Reality. From useful wine and food-matching tips, AR-based 3D exploration of the beautiful Brancott Vineyard, puzzle games, music toys, tasting notes and virtual encounters with New Zealand's spectacular scenery and wildlife – the app surrounded users with fun, innovative, engaging experiences.

 

Government Services

CFA FireReady - Country Fire Authority / GRIDSTONE Pty Ltd

 
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Mobile Awards - Winner

Victoria's Country Fire Authority required an application to make the monitoring of emergencies more accessible and interactive for the public. They also wanted the local community to be able to share media and events with the CFA in the hopes of delivering more informative incident responses. The result is a mobile emergency solution had to work across all major smartphone platforms, that empowers users to receive crucial updates quickly and more efficiently than ever thought possible. It also allows people to communicate and share vital incident details with CFA HQ and Volunteers.

 

Best Mobile Marketing Campaign

Intel Visibly Smart - OMD / Snakk Media

 
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Mobile Awards - Finalist

We created four mobile gaming challenges to showcase Intel Visibly Smart and educate customers through entertainment. Our aim was to let people experience a taste of the visual excitement that Intel brings to their lives, with Music, Gaming, Video and Design.

 

Best use of Mobile in Marketing

Vegemite Olympics App - Kraft Foods - JWT/AppCast (STW Group) - JWT (Melb.) / AppCast

 
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Mobile Awards - Winner

As part of a wider Vegemite campaign for the Olympics, JWT proposed a fun and engaging Mobile App solution for Australian lovers of both sport and Vegemite. As most of the London Games sports action was in the early hours of the morning an App was built that would act as a branded alarm clock for people to wake up with a phone call from either Dave Hughes or Laurie Lawrence telling them to get up and support a particular event.

 

Racing, Sports & Simulation

R.S. Challenge - Renault Australia / Frosch Media & MobeSeek

 
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Mobile Awards - Winner

R.S. Challenge is a competitive 3D racing game for iOS created to promote both Renault's involvement in the Australian Grand Prix 2012, and the launch of the new Mégane R.S. 250 AGP Limited Edition. The game allows players to race around an exact replica of the Melbourne Albert Park F1 track in one of three editions of the award winning Mégane R.S. 250 Cup Trophée and features realistic physics and several play modes. The game was also built out on four PC-based simulator driving 'rigs' as part of a four day competition to promote it's launch at AGP 2012.

 

Arcade

R.S. Challenge - Renault Australia / Frosch Media & MobeSeek

 
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Mobile Awards - Winner

R.S. Challenge is a competitive 3D racing game for iOS created to promote both Renault's involvement in the Australian Grand Prix 2012, and the launch of the new Mégane R.S. 250 AGP Limited Edition. The game allows players to race around an exact replica of the Melbourne Albert Park F1 track in one of three editions of the award winning Mégane R.S. 250 Cup Trophée and features realistic physics and several play modes. The game was also built out on four PC-based simulator driving 'rigs' as part of a four day competition to promote it's launch at AGP 2012.

 

Best Mobile Marketing Campaign

R.S. Challenge - Renault Australia / Frosch Media & MobeSeek

 
View and Vote
Mobile Awards - Finalist

R.S. Challenge is a competitive 3D racing game for iOS created to promote both Renault's involvement in the Australian Grand Prix 2012, and the launch of the new Mégane R.S. 250 AGP Limited Edition. The game allows players to race around an exact replica of the Melbourne Albert Park F1 track in one of three editions of the award winning Mégane R.S. 250 Cup Trophée and features realistic physics and several play modes. The game was also built out on four PC-based simulator driving 'rigs' as part of a four day competition to promote it's launch at AGP 2012.

 

Best use of Mobile in Marketing

R.S. Challenge - Renault Australia / Frosch Media & MobeSeek

 
View and Vote

R.S. Challenge is a competitive 3D racing game for iOS created to promote both Renault's involvement in the Australian Grand Prix 2012, and the launch of the new Mégane R.S. 250 AGP Limited Edition. The game allows players to race around an exact replica of the Melbourne Albert Park F1 track in one of three editions of the award winning Mégane R.S. 250 Cup Trophée and features realistic physics and several play modes. The game was also built out on four PC-based simulator driving 'rigs' as part of a four day competition to promote it's launch at AGP 2012.

 

Sport

R.S. Challenge - Renault Australia / Frosch Media & MobeSeek

 
View and Vote

R.S. Challenge is a competitive 3D racing game for iOS created to promote both Renault's involvement in the Australian Grand Prix 2012, and the launch of the new Mégane R.S. 250 AGP Limited Edition. The game allows players to race around an exact replica of the Melbourne Albert Park F1 track in one of three editions of the award winning Mégane R.S. 250 Cup Trophée and features realistic physics and several play modes. The game was also built out on four PC-based simulator driving 'rigs' as part of a four day competition to promote it's launch at AGP 2012.

 

Best Audience Migration to Mobile Technology

Moshcam iPad/iPhone app - Moshcam / Nomad

 
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Challenge Targeting an increasingly mobile audience, Moshcam engaged Nomad to develop a mobile version of their music video offering through iPhone and iPad as well as a revenue channel through paid mobile content. Response Nomad developed a custom, robust solution connecting to Moshcam’s content delivery network, CRM, and iTunes in app purchasing. The app is also optimised for video streaming through Apple TV as a loungeroom extension. Results Featured app of the week in the app store. Downloads beyond expectations. The app forms a solid foundation for future growth beyond traditional music channels.

 

Best Mobile Expanded Service or Application

Moshcam iPad/iPhone app - Moshcam / Nomad

 
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Challenge Targeting an increasingly mobile audience, Moshcam engaged Nomad to develop a mobile version of their music video offering through iPhone and iPad as well as a revenue channel through paid mobile content. Response Nomad developed a custom, robust solution connecting to Moshcam’s content delivery network, CRM, and iTunes in app purchasing. The app is also optimised for video streaming through Apple TV as a loungeroom extension. Results Featured app of the week in the app store. Downloads beyond expectations. The app forms a solid foundation for future growth beyond traditional music channels.

 

iOS

Moshcam iPad/iPhone app - Moshcam / Nomad

 
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Challenge Targeting an increasingly mobile audience, Moshcam engaged Nomad to develop a mobile version of their music video offering through iPhone and iPad as well as a revenue channel through paid mobile content. Response Nomad developed a custom, robust solution connecting to Moshcam’s content delivery network, CRM, and iTunes in app purchasing. The app is also optimised for video streaming through Apple TV as a loungeroom extension. Results Featured app of the week in the app store. Downloads beyond expectations. The app forms a solid foundation for future growth beyond traditional music channels.

 

Music

Moshcam iPad/iPhone app - Moshcam / Nomad

 
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Mobile Awards - Finalist

Challenge Targeting an increasingly mobile audience, Moshcam engaged Nomad to develop a mobile version of their music video offering through iPhone and iPad as well as a revenue channel through paid mobile content. Response Nomad developed a custom, robust solution connecting to Moshcam’s content delivery network, CRM, and iTunes in app purchasing. The app is also optimised for video streaming through Apple TV as a loungeroom extension. Results Featured app of the week in the app store. Downloads beyond expectations. The app forms a solid foundation for future growth beyond traditional music channels.

 

Education & Family

Good Glen and the Bad Eggs for NSW Food Authority - NSW Food Authority / Apparent

 
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Mobile Awards - Winner

Eggs are good for you. But some eggs can turn bad, fast. Do you know how to tell the difference between a good and a bad egg? According to the NSW Food Authority, many people don’t. Which is bad news when you consider the health implications. That’s why they charged Apparent with the challenge of developing a way to communicate this simple safety message in a way that was both informative and entertaining.

 

Nutrition

8700 for NSW Food Authority - NSW Food Authority / Apparent

 
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Mobile Awards - Winner

Australians are in the grip of an obesity epidemic. To drive awareness of this public health issue and give people the knowledge to make better food choices, the NSW Government has made the inclusion of kilojoule (kJ) content mandatory on the menu boards of larger fast food restaurants. Apparent created a rich mobile app to share this knowledge: o Ideal figure calculator/Personalised profile o 4,000 Fast Foods search o Balance/Burn calculator o Calorie/kJ Convertor o Healthy choices resources The app gives NSW residents the power to make informed fast food choices.

 

Travel operators & Booking Apps

BIG4 Holiday Parks Mobile site - BIG4 Holiday Parks / Lemonade

 
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Mobile Awards - Finalist

BIG4 Holiday Parks have over 180 parks across Australia. In 2011 BIG4 were seeing increasing number of customers viewing and booking their holidays from mobile devices. The experience was less than ideal and conversion rates reflected that. Since launching the mobile website conversion rates on mobile devices have increased up to 500%.

 

Education & Family

NSW National Parks & Wildlife - Wilderquest iPad app - NSW National Parks & Wildlife / Nomad

 
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Mobile Awards - Finalist

Challenge Nomad was engaged to develop an iPad app that engaged children in existing native animal education content. Response Nomad used existing content to immerse users in a virtual rainforest. Holding the iPad like a camera, users see a 360 degree view of a forest around them complete with 3D audio Users are tasked with finding animals and capturing a photo to unlock more content including images, videos & local National Parks Results The app was featured as App of the week Downloads exceeded expectations Community feedback averages 4 ½ out of 5 star rating.

 

Government Services

NSW National Parks & Wildlife - Wilderquest iPad app - NSW National Parks & Wildlife / Nomad

 
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Mobile Awards - Finalist

Challenge Nomad was engaged to develop an iPad app that engaged children in existing native animal education content. Response Nomad used existing content to immerse users in a virtual rainforest. Holding the iPad like a camera, users see a 360 degree view of a forest around them complete with 3D audio Users are tasked with finding animals and capturing a photo to unlock more content including images, videos & local National Parks Results The app was featured as App of the week Downloads exceeded expectations Community feedback averages 4 ½ out of 5 star rating.

 

Children & Early Childhood Development

NSW National Parks & Wildlife - Wilderquest iPad app - NSW National Parks & Wildlife / Nomad

 
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Mobile Awards - Finalist

Challenge Nomad was engaged to develop an iPad app that engaged children in existing native animal education content. Response Nomad used existing content to immerse users in a virtual rainforest. Holding the iPad like a camera, users see a 360 degree view of a forest around them complete with 3D audio Users are tasked with finding animals and capturing a photo to unlock more content including images, videos & local National Parks Results The app was featured as App of the week Downloads exceeded expectations Community feedback averages 4 ½ out of 5 star rating.

 

iOS

NSW National Parks & Wildlife - Wilderquest iPad app - NSW National Parks & Wildlife / Nomad

 
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Challenge Nomad was engaged to develop an iPad app that engaged children in existing native animal education content. Response Nomad used existing content to immerse users in a virtual rainforest. Holding the iPad like a camera, users see a 360 degree view of a forest around them complete with 3D audio Users are tasked with finding animals and capturing a photo to unlock more content including images, videos & local National Parks Results The app was featured as App of the week Downloads exceeded expectations Community feedback averages 4 ½ out of 5 star rating.

 

Education

NSW National Parks & Wildlife - Wilderquest iPad app - NSW National Parks & Wildlife / Nomad

 
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Challenge Nomad was engaged to develop an iPad app that engaged children in existing native animal education content. Response Nomad used existing content to immerse users in a virtual rainforest. Holding the iPad like a camera, users see a 360 degree view of a forest around them complete with 3D audio Users are tasked with finding animals and capturing a photo to unlock more content including images, videos & local National Parks Results The app was featured as App of the week Downloads exceeded expectations Community feedback averages 4 ½ out of 5 star rating.

 

Food & Drink

The Wheatsheaf Hotel - The Wheatsheaf Hotel / Freerange Future

 
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Mobile Awards - Finalist

The Wheatsheaf Hotel is South Australia’s number one craft beer pub and a popular community hub. It regularly hosts live bands and art exhibitions and is a venue for special events and after parties. The Wheaty app enables patrons to keep an eye on what is up and coming, highlighting bands and art soon to be appearing at The Wheatsheaf. Push notifications allows the Wheaty staff to make exciting announcements to their subscribers. Content on the app is pulled directly from the Wheaty's website, which uses Freerange's open source content management system, Gluttonberg.

 

Retail & Shopping

Ask the Cheesemonger - Protein-One

 
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Ask The Cheesemonger is the ultimate cheese appreciation app for Cheese Lovers of all shapes and sizes! The very best resource for all things cheese-orientated, with our extensive list of over 320 cheeses! Improve your knowledge with the cheese quiz, match cheese to the appropriate beverage or "Ask The Cheesemonger" if you need help.

 

Best use of Mobile in Marketing

Acer Racer - Acer Australia / Webling Interactive

 
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Mobile Awards - Finalist

Acer Racer is an innovative integrated digital campaign, inviting anyone across Australia and New Zealand to create their own “virtual” racer using either Facebook or their smartphone, then compete in LIVE VIRTUAL HURDLE RACES each week for the chance to win Acer Aspire Ultrabooks and a grand prize draw worth $5,000 cash.

 

Television/Movies

SLiDE Mobile App - Foxtel / BlondGorilla

 
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Mobile Awards - Finalist

The SLiDE mobile app developed for Fox8 was the first mobile app specifically designed for a TV show in Australia. Its aim was to create multiple opportunities to continually market the show throughout the series, keeping the audience engaged until the next episode. The SLiDE app provided the user with exclusive content such as videos, quizzes, polls surrounding the show’s characters. Push notifications were used, notifying the user when new content was available. Overall, 17% of the total SLiDE TV audience downloaded the app and its innovation was recognised by iTunes who featured it in their ‘What’s Hot’ category.

 

Best Use of Mobile Media in Advertising

Paranormal Activity 3 - Yahoo! US / MNET GROUP

 
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Mobile Awards - Finalist

Everybody loves a sequel! So to promote the theatrical release last November of the thriller Paranormal Activity 3, devised a memorable strategy that spoke to one of our greatest fears today: losing free-will of your own phone.

 

Best use of Mobile in Marketing

USnapp - MediaCom Australia / MNET GROUP

 
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Mnet applied cutting edge image recognition technology to delivers a slicker and more engaging experience to rival quick response codes and brings traditional print media to life. USnapp whet the appetite of mobile users who are demanding more from their device.

 

Sales Force

Regent Tower - Brookfield Multiplex / Creative Licence Digital

 
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Mobile Awards - Finalist

Brookfield Multiplex and ISPT aimed to deliver a highly tangible experience of the Regent Tower to prospective tenants prior to it's completion. With the Regent Tower app, potential tenants can fully explore the tower through many interactive features, videos and technical information like animated stacking plans, a media rich information memorandum and captivating 3D fly-throughs. The Regent Tower app provides a resource for marketing a commercial space that goes far beyond traditional marketing materials used. The app which is utlised by Brookfield Multiplex and ISPT’s sales team provides prospective tenants with an immersive experience of their new commercial space.

 

Television/Movies

Nat Geo Snap - Fox International Channels / Creative Licence Digital

 
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The National Geographic Channel have built a community of viewers who aspire to be National Geographic photographers. The Nat Geo Snap app harnesses this desire giving users the chance to have their photography featured on-air on the three National Geographic Channel stations and viewed by other fans and contributors from within the app. Uniquely, users are alerted to photography challenges both from social media integrated into the app and on the three National Geographic Channel stations and are given the opportunity to contribute and shape weekly programming content.

 

Best New Service or Application

My Stockland App for iPhone and Android - Snepo Research - Stockland / Snepo Research

 
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As part of Stockland’s Shopping Centre digital strategy, an opportunity was identified for Snepo to develop the My Stockland App in March 2012. A hook was required to launch the App in a highly competitive market. Stockland shoppers were invited to download the App with the incentive to play the integrated Treasure Trackers game for the chance to win a share of $135,000! Every day, virtual Stockland Gift Cards were dropped in and around Stockland Centres across Australia. Players could use the App to track, grab and win before someone else claimed their prize. The basic functionality of the App brought value and convenience to the user’s fingertips, and achieved a Top 35 Apple Store ranking. Download from App Store or Google Play for free.

 

Best use of Mobile in Marketing

My Stockland App for iPhone and Android - Snepo Research - Stockland / Snepo Research

 
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As part of Stockland’s Shopping Centre digital strategy, an opportunity was identified for Snepo to develop the My Stockland App in March 2012. A hook was required to launch the App in a highly competitive market. Stockland shoppers were invited to download the App with the incentive to play the integrated Treasure Trackers game for the chance to win a share of $135,000! Every day, virtual Stockland Gift Cards were dropped in and around Stockland Centres across Australia. Players could use the App to track, grab and win before someone else claimed their prize. The basic functionality of the App brought value and convenience to the user’s fingertips, and achieved a Top 35 Apple Store ranking. Download from App Store or Google Play for free.

 

Travel operators & Booking Apps

Silver Top Taxi booking application - Silver Top Taxi / JMango

 
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Mobile Awards - Winner

The Silver Top Taxi Booking application enables you to book a taxi directly from your mobile. Booking requests are sent directly to dispatch, bypassing the call centre and sent straight to the vehicle, means the taxi you booked gets to you as quickly and as conveniently as possible.

 

Nightlife

Streaka Video Platform - Streaka / Kintek.com.au PTY LTD

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Mobile Awards - Winner

Streaka is an iPad Application and Video Recording Platform for businesses who want to give their customers an exciting way to engage with their brand and share memories of an experience. Customers record a video and upload it to the cloud. The video has corporate branding and advertisements attached to it, and then it is available to be shared online.

 

Retail & Shopping

MyNextWine - NextGen Wine Concepts / Kintek.com.au PTY LTD

 
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MyNextWine takes the guess-work out of buying wine and sorts the best from the rest. All you need is a smart phone to scan a custom QR Code and get instant, on-the-spot information about featured wines before you buy. MyNextWine aims to make choosing wine fast and easy.

 

Best Use of Mobile Media in Advertising

The ultimate last minute Mothers Day gift. - Golden Casket & NSW Lotteries & Mitchells Qld / Big Mobile Australia

 
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Mobile Awards - Finalist

Mother’s Day is nearly always about last minute pressies. Instant Scratch-Its decided to create the perfect Mother’s Day gift solution, and Big Mobile found the perfect way to generate involvement and sales uplift.

 

Best Mobile Marketing Campaign

Men In Black 3 - Advanced Rich Media Launch - Sony Pictures Releasing & UM / Big Mobile Australia

 
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Mobile Awards - Winner

For the launch of Men In Black 3, we were tasked with helping consumers down the path to buying tickets, in a way only Mobile can. Research told us that location is particularly helpful to achieve cut-through and prompt cinema visits, so this ended playing a vital role in a solution that’s a category game-changer.

 

Home & Garden

SmartGardenWatering - The University of Melbourne / Involved

 
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Mobile Awards - Winner

Can you remember how much rain your garden had in the last week? Knowing this is essential if you're to be able to optimally water your garden. SmartGardenWatering advises gardeners on saving water in their gardens. Watering advice is easy to offer. But tailoring this advice with knowledge of individual garden types an conditions, as well as knowing the garden's specific location, requires a sophisticated approach. Our iPhone app communicates with our Web app (SmartGardenWatering.org.au)and extracts information about the gardener's previously modelled garden. It then sends watering reminders to gardeners, together with information about recent rainfalls in their suburb.

 

Best Mobile Marketing Campaign

Bisolvon - Boehringer Ingelheim / Mindshare / Mobile Embrace Ltd

 
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Mobile Awards - Winner

An integrated mobile, digital and offline campaign aimed to promote Bisolvon through the sickly winter months. The cough medicine brands’ campaign is focused on people sending Bisolvon branded virtual ‘get well’ cards to people feeling sick – deliverable via SMS, Email and Facebook. A promotion to win gift cards was used to encourage sends and help the campaign go viral… in a good way.

 

Best Use of Mobile Media in Advertising

Frucor Mizone Mitracks - Frucor / OMD / Mobile Embrace Ltd

 
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Mobile Awards - Finalist

A mobile advertising campaign was created to market drink company Frucor Mizone ZoneLab. The ZoneLab concept involved pairing leading Australian musicians with an Olympic sports psychologist and four everyday athletes to create music that puts athletes in the zone when working out. Free music was available to consumers. The project included the creation of highly engaging HTML5 advertisement placed across m-sites and app publishers in the sports and music verticals. The campaign was designed to engage and interact with consumers on their mobile when they were out and about and more likely to purchase the product.

 

Best use of Mobile in Marketing

Disney Pixar - 'Brave' - Disney Pixar / Carat Australia / Mobile Embrace Ltd

 
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Mobile Awards - Finalist

Disney Pixar required full execution to promote their latest film, Brave, via mobile. The campaign included mobile advertising with HTML5 animation and interaction as well as an m-site which featured a trailer, character bios, synopsis and integration with a rewards scheme. The campaign was designed to increase the audience's emotional involvement with the film through an interactive and fun mobile experience.

 

Board, Card, Dice, Casino & Puzzle

Karenji - Kodus Pty Ltd / iApps Pty Ltd

 
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Mobile Awards - Winner

Karenji is based on the popular game Sudoku, but provides a new twist to the Sudoku concept by allowing up to four people to play a game at once.

 

Sport

AFL Live Official App - Telstra / Outware Mobile

 
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Mobile Awards - Finalist

Never miss the action of the AFL Premiership season with the AFL Live Official App for the iPhone, iPod and iPad. AFL Live Official App is the only App where youll be able to get LIVE Video of all AFL Premiership season games, full match replays for every game, LIVE Radio for every match, LIVE player positions, team announcements every week plus LIVE scores, LIVE stats, official AFL news and access to the official AFL TV channel.

 

Education

MSO Learn - Melbourne Symphony Orchestra /

 
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Mobile Awards - Finalist

MSO Learn takes the Orchestra off the stage and into the hands of individuals. Designed for iPhone and iPad, it is the first App of its kind to offer the user an advanced interactive audio-visual exploration of an orchestra, featuring the different instrumental families, individual instruments and the musicians who play them.

 

Government Services

VicRoads - Road Closures & Traffic Alerts - VicRoads / Wave Digital

 
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Mobile Awards - Finalist

Ever wished you'd known about a traffic jam before you hit it? Us too! So when VicRoads asked Wave Digital to build an app that would help ordinary road users (as well as emergency services and the media) spot traffic hazards and road closures in advance, we were only too happy to help.

 

Best Studio between 5 and 20

Fanta Playzone - Coca-Cola South Pacific / Webling Interactive

 
View and Vote
Mobile Awards - Winner

FANTA Playzone is an integrated campaign leveraging out of home, social media, multiplatform mobile games, location-based challenges, and real-time image recognition technology to deliver an engaging FANTA experience to a teen audience.

 

iOS

CFA FireReady - Country Fire Authority / GRIDSTONE Pty Ltd

 
View and Vote
Mobile Awards - Winner

Victoria's Country Fire Authority required an application to make the monitoring of emergencies more accessible and interactive for the public. They also wanted the local community to be able to share media and events with the CFA in the hopes of delivering more informative incident responses. The result is a mobile emergency solution had to work across all major smartphone platforms, that empowers users to receive crucial updates quickly and more efficiently than ever thought possible. It also allows people to communicate and share vital incident details with CFA HQ and Volunteers.

 

Windows

Qantas app for Windows Phone - Qantas Airways / Microsoft

 
View and Vote
Mobile Awards - Winner

The Qantas app for Windows Phone is the ultimate travel partner for your next journey.

 


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2013 Mobile Awards
ENTRIES OPEN NOW

1 May - Entries open
22 July - Rush Entries
1 August - Entries CLOSE
19 August - Judging
29 August - Finalists announced
23 September - Voting closes
17 October - Awards Night

2013 Australian Mobile Awards - ENTER NOW

Winners Announced!

Household brands and digital agencies clean up at the 2012 Australian Mobile Awards

Friday, 31st of August: The biggest and best mobile brands and apps were revealed at the 2012 Australian Mobile Awards in Association with AIMIA.

Read more.

To view Awards Night image gallery on Facebook click here.