Winning a Mobile Award offers a distinct competitive differentiation between products and services to a maturing domestic market. It provides recognition of excellence for employees, investors, customers and partners from the Australia Mobile Industry. The Mobile Awards also offer a unique platform for businesses to reach out to a highly specialised audience through the Awards communication streams.
This category relates to applications that are themed around music.
In 2012, Visual Jazz and Australia’s biggest music retailer JB Hi-Fi joined forces to build and launch Australia’s first digital music streaming service, JB Hi-Fi NOW. The new platform is a world-first music discovery engine that features innovative functionality, world class user experience and sophisticated design to bring Australians unlimited music like never before. More recently the JB Hi-Fi NOW service was extended into mobile application development, allowing users to take millions of songs with them, wherever they go.
Stay connected to the world’s biggest hits and hottest celebrities with the Take 40 app – Australia’s first music video mobile application, with over 15,000 high quality music videos in the palm of your hand. Watch the latest music videos - including the official Take 40 chart - celebrity interviews and red carpet specials on your iPhone, iPad, iPod Touch and Android handset. The Take 40 app is free to download, giving you easy and on-demand access to new videos as they’re released and the low down on what’s hot from Australia’s authority in hit music – Take 40 Australia.
Challenge Targeting an increasingly mobile audience, Moshcam engaged Nomad to develop a mobile version of their music video offering through iPhone and iPad as well as a revenue channel through paid mobile content. Response Nomad developed a custom, robust solution connecting to Moshcam’s content delivery network, CRM, and iTunes in app purchasing. The app is also optimised for video streaming through Apple TV as a loungeroom extension. Results Featured app of the week in the app store. Downloads beyond expectations. The app forms a solid foundation for future growth beyond traditional music channels.
2013 Mobile Awards
1 May - Entries open
ENTRIES OPEN NOW
22 July - Rush Entries
1 August - Entries CLOSE
19 August - Judging
29 August - Finalists announced
23 September - Voting closes
17 October - Awards Night
2013 Australian Mobile Awards - ENTER NOW
Household brands and digital agencies clean up at the 2012 Australian Mobile Awards
Friday, 31st of August: The biggest and best mobile brands and apps were revealed at the 2012 Australian Mobile Awards in Association with AIMIA.
To view Awards Night image gallery on Facebook click here.
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