Categories

The 2012 Mobile Awards cover all sections of the Australian Mobile Industry from device, hardware and accessories through to content development and innovation. The Awards are broken up in 6 themes; Devices, Best Content for Device Platforms, Best Content/Application across all Platforms, Best Developer, Innovation in the Mobile Industry and Mobile Marketing and Advertising.

Devices

  • Best Phone
  • Best Tablet
  • Best Data Device/ WiFi access stick
  • Best Mobile Accessory
  • Best Mobile Industrial Device
  • Best Bluetooth Device
  • Best Point of Sale (POS) Device/ Best Near Field Communication Device (NFC)

Innovation in the Mobile Industry

  • Best Audience Migration to Mobile Technology
  • Best Mobile Expanded service or application
  • Best New service or application

Best Content/Applications - Development Platforms

  • iOS
  • Android
  • BlackBerry
  • Windows7
  • Mobile Browsers (Content developed for mobile browsers particularly mobile enabled websites)

Best Content/Application

Travel
  • Flight Trackers
  • Booking Apps
  • Navigation
  • Travel Guides
Lifestyle
  • Shopping
  • Fashion
  • Cooking
Health/ Wellbeing
  • Fitness  
  • Nutrition
  • Medical
Finance/Business
  • Banking
  • Mobile Trading Platforms
  • Financial Information – Currency Converter, Loan Calculator
Entertainment
  • Sport
  • Performances
  • Food & Drink
  • Nightlife
  • Gambling/Wagering
  • Game Play
  • Television
  • Music
  • Children & Early Childhood Development
Games
  • Action/ Adventure
  • Arcade
  • Board/ Card/ Dice/ Casino/ Puzzle
  • Educational/ Family/ Kids/ Puzzle
  • Racing/ Sports/ Simulation
  • Role Playing
  • Strategy/ Trivia/ Word
Community
  • Government services
  • Not-for Profit
  • Education – Secondary & Tertiary
Information
  • News
  • Weather – general weather, specifics such as surf/snow report, weather utilities (barometer etc.)
  • Utilities – Text edit, diary, translator, document viewer

Best Studio/Developer

  • Studio size less than 5
  • Studio size between 5 and 20
  • Studio size greater than 20

Business to Business/Enterprise

  • Sales Force
  • Line of Business
  • Project Management
  • Point of Care
  • Mobile Payments
  • In Field Services
  • Desktop Cloud Migration

Marketing & Advertising

  • Best Mobile Marketing Campaign
  • Best Multi-Channel Integrated Marketing Campaign
  • Best use of Mobile in Marketing
  • Best use of Mobile Media in Advertising

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2013 Mobile Awards
ENTRIES OPEN NOW

1 May - Entries open
22 July - Rush Entries
1 August - Entries CLOSE
19 August - Judging
29 August - Finalists announced
23 September - Voting closes
17 October - Awards Night

2013 Australian Mobile Awards - ENTER NOW

Winners Announced!

Household brands and digital agencies clean up at the 2012 Australian Mobile Awards

Friday, 31st of August: The biggest and best mobile brands and apps were revealed at the 2012 Australian Mobile Awards in Association with AIMIA.

Read more.

To view Awards Night image gallery on Facebook click here.