Awards Entries

Action & Adventure

Mogo the Monkey in Operation Jungle Bungle - Gametraders

 
View and Vote
Mobile Awards - Winner

Mogo (Monkey 173) has escaped from the Aztec Toilet Paper Testing Facility and is back to shut it down for good. Help Mogo infiltrate the factory and exact his revenge on the evil mastermind, Marquis DePooPoo, who is destroying the Aztec Jungle one roll of toilet paper at a time. This puzzle adventure game combines Worms-style pixel destruction with Angry Birds-style physics. You can blast away at rocks and trees, knock things over, trigger mechanisms to solve devious puzzles, and uh, make the monkey throw explosive poo (What? Our players liked it).

 

Android

Aussie Rules Live - SportsMate Mobile

 
View and Vote
Mobile Awards - Winner

"Footy on your iPhone!" Aussie Rules live is the hero app for the SportsMate Mobile brand. The number 1 sports iPhone Application in Australia since the App Store's inception (2008). Aussie Rules Live provides its fans with relevant, timely and most importantly, LIVE footy scores. Wherever you are, you can always rely on Aussie Rules Live to give you live scores and fast.

 

Best Audience Migration to Mobile Technology

BigPond Mobile portal code name ‘Butterfly’ - Telstra BigPond

 
View and Vote

In a time before the rise and rise of smartphones, mobile portals lacked creativity. Despite the fact it gave Telstra customers access to a variety of content such as; news, sport, weather, music, social media, customer services and billing information, few customers really understood the depth or breadth of services open to them via the portal. Innovation was needed, and the Butterfly project was initiated by the Telstra BigPond team to see the portal reborn, breaking free of the dull cocoon that had been holding it back, resulting in an astonishing 66% increase in audiences to mobile sites!

 

Domain.com.au - Mobile Apps - Fairfax Media

 
View and Vote
Mobile Awards - Winner

Domain.com.au has built a comprehensive range of native mobile apps for Australia's property buyers, sellers and renters. We have been first to market for property portals in providing iphone, ipad, and windows 7 apps, and also have a fantastic Android App in market. In total these apps have been downloaded over 550,000 times.

 

FOX SPORTS Mobile Site - FoxSports

 
View and Vote

FOX SPORTS Australia has re-launched its popular free mobile site with a new design tailored for iPhones and Android devices. Use of JavaScript, CSS3 and HTML5 redefines the cutting edge, turning theory into live interface with 'app-like' interactions in the mobile browser. The fact that the average user session is now over 9 minutes is testament to the success of this approach. UBs and PIs increased 60% in first month of launch, making this the number 1 mobile sports destination in Australia and giving existing customers a new platform to access FOX SPORTS news, fixtures and results.

 

realestate.com.au Mobile Applications - REA Group

 
View and Vote
Mobile Awards - Finalist

With an intuitive search process and elegant design the hugely popular realestate.com.au mobile applications helps users stay on top of properties to buy or rent anywhere, anytime.

 

Sydney Film Festival 2011 - eFirst

 
View and Vote
Mobile Awards - Finalist

The Sydney Film Festival 2011 iPhone application provides a rich customer experience, from the adrenaline rush of launching of the program, to buying tickets and entry to sessions with scannable tickets from the face of the phone. Not only a one-stop portable guide to all sessions in the program, with supporting trailers, attributes, and Wishlist tracking, but also real time integrated ticketing, with live ticket, pass and merchandise sales, and downloadable tickets for the day. Designed to be a completely paperless, accessible tool to the Sydney Film Festival, the app removes the hard work of buying tickets and leaves more time for cinematic pleasures.

 

Best Mobile Expanded Service or Application

Wedding Girl - Wedding Girl

 
View and Vote

Wedding Girl is Australia’s most comprehensive wedding planning and directory app. Its unique, long-term value offering has romanced brides and businesses alike!

 

Kia Augmented Reality Campaign - Kia Motors

 
View and Vote

As a primary sponsor of the Australian Open since 2002, KIA Motors was well-known amongst the competition’s nation-wide audiences, but needed to renew its brand if it was to return to the spotlight. KIA needed to both differentiate itself from competing brands in a highly-contested market, and stand out amongst other equally-established sponsors of the Open. To do this, SMG Red developed an Augmented Reality mobile application which would generate unprecedented buzz around KIA’s cars, by bringing them into the living rooms of thousands of Australians.

 

myCCA On The Move - Coca-Cola Amatil

 
View and Vote
Mobile Awards - Finalist

"myCCA on the move" is a complete mobile self-service extension for Coca Cola Amatil's vast range of products, allowing registered customers to effortlessly manage their ordering and more from anywhere at anytime.

 

White Pages® iPad Site - Sensis Pty Ltd

 
View and Vote
Mobile Awards - Winner

In May 2011, White Pages® released an extension to the White Pages® Mobile site to optimise it for the iPad. The White Pages® iPad site allows users to search, find and share details of a business, residential or government contact that they know the name of. Users can swipe through results and find the exact location of a business, residential or government contact thanks to the integration of Whereis® maps. The White Pages® iPad site also features images of courageous Australians, which were taken as part of the White Pages® Directory Covers Program.

 

Whereis® iPhone Application - Sensis Pty Ltd

 
View and Vote
Mobile Awards - Finalist

In August 2011 Whereis® released its app for the iPhone® providing free voice-guided, turn-by-turn navigation to take users to their destination. The app also allows consumers to easily find addresses, businesses and places of interest in Australia and display them on a map. Once the user has found what they’re looking for they can find out more information and call the business, get directions and let the free navigation feature take them directly to that location.

 

Aconex Mobile for iPhone - Aconex

 
View and Vote
Mobile Awards - Finalist

For any construction project manager, getting the right information to the right people, at the right time is critical to meeting schedules and avoiding risk. Every day, thousands of project managers around the world use the Aconex online collaboration platform to access, share and manage their information. To keep their projects on track, our clients want to be able to manage their information in real time, not wait until they get back to their desks. With the Aconex Mobile for iPhone app, they can now manage their information on site, on the move and even when in the air.

 

Best Mobile Marketing Campaign

Lexus CT City Challenge - The White Agency

 
View and Vote
Mobile Awards - Winner

The Lexus CT City Challenge is a fun, addictive competitive 3D racing game based competition to promote the new Lexus CT 200h model, hailed as the world’s first luxury hybrid hatch. The game challenges players to take the Lexus CT 200h for a spin through courses modeled after Australia's capital cities, culminating in a live playoff at the Melbourne Motor show and a chance to WIN a Lexus CT 200h

 

Sportsgirl 'Join Us' - Sportsgirl & Mnet Group

 
View and Vote
Mobile Awards - Finalist

Mobile is the internet out there in the real world. QR codes are one way to open the connection. This was campaign for the mobile purist; contextual, outdoor, exposing mobile to passers-by, the unconverted and adopters alike, extending and expanding brand experience and product packaging from the physical world to the digital world. Mnet applied cutting edge mobile web, including HTML5, to deliver a slick experience that carried the brand image seamlessly through a video to measurable outcomes such as sign up, social media sharing and m-site page sessions.

 

Amping Jack Johnson - Big Mobile Group

 
View and Vote
Mobile Awards - Finalist

Mobile is the No.1 channel for Universal Music’s innovative and integrated album launch of Jack Johnson’s ‘To The Sea’.

 

Best Multi-Channel Integrated Marketing Campaign

Olay UV Monitor - Procter & Gamble

 
View and Vote
Mobile Awards - Winner

UV damage is one of the leading causes of ageing among women. In Australia/New Zealand’s climate, SPF protection is important year round, though interest peaks during summer. To help women combat ageing and protect themselves from the harsh effects of the sun, Olay launched an iPhone app, the Olay UV Monitor, that provides location based live UV ratings and weather information, sun care tips and a personalised SPF product recommendation to help women protect their skin and prevent the effects of ageing.

 

Best New Service or Application

Whereis® iPhone Application - Sensis Pty Ltd

 
View and Vote
Mobile Awards - Finalist

In August 2011 Whereis® released its app for the iPhone® providing free voice-guided, turn-by-turn navigation to take users to their destination. The app also allows consumers to easily find addresses, businesses and places of interest in Australia and display them on a map. Once the user has found what they’re looking for they can find out more information and call the business, get directions and let the free navigation feature take them directly to that location.

 

Domain.com.au - iPad App - Fairfax Media

 
View and Vote
Mobile Awards - Finalist

In July 2011 domain.com.au released it's app for iPad to critical acclaim. This has attracted a huge volume of downloads, over 900 ratings with a 4.5 star rating on average. This is the premiere app for searching for property to buy, rent, or share.

 

Appswiz - App Designer - Appswiz

 
View and Vote
Mobile Awards - Finalist

Appswiz has created the first online tool that allows businesses and individuals to design their own apps without any required programming or coding knowledge: The App Designer is a unique instrument based on predefined module templates. An easy to use drag & drop functionality allows everyone to design and customize their own apps in minutes. The innovative characteristics of the app designer are its usability, cost-effectiveness, short development time and individualization options.

 

Yellow Pages® for iPad - Sensis Pty Ltd

 
View and Vote
Mobile Awards - Winner

With the release of the iPad and its portability, immediacy and enhanced native features, Yellow Pages® saw the opportunity to provide consumers with an innovative, fresh and convenient way to find and connect with Australian businesses. Launched in March 2011, the Yellow Pages® app successfully integrates print and digital advertising content, giving users an enriched search experience. Users can view search results via an interactive map allowing them to quickly see business locations, or via 'Ad View' which allows them to see content rich print ads and gives them the ability to compare different ads in a single view.

 

Lemon & Lime - Events Platform - 2moro mobile Pty Ltd

 
View and Vote

Ultra awesome mobile apps for your next event. The worlds best platform for iPhone, Android and HTML 5 apps for festivals, clubs, expos and more. 2 years in development and now available for use by your venue or event. Lemon & Lime are working with leading Australian festival organisers including * Parklife * Future Music * SummaDayze * Splendour in the Grass * WOMADelaide and our apps have been enjoyed many 100k's of downloads.

 

Wake Up With Pam - Creative Licence Digital

 
View and Vote

Pamela Anderson, one of the sexiest and most talked about women on the planet, has graced more magazine covers worldwide than any star in living memory. Generations of men have fantasised about her. Wake up with Pamela is an alarm clock with a difference. Every morning, Pamela's voice will rouse you from your sleep. Roll over and feast your eyes on the iPhone screen as the world famous curves of Pamela Anderson, wrapped in Agent Provocateur lingerie, appear from beneath the sheets. An early morning wake up call, Pamela delivers playful, sensual and flirtatious sweet nothings.

 

Kia Augmented Reality Campaign - Kia Motors

 
View and Vote

As a primary sponsor of the Australian Open since 2002, KIA Motors was well-known amongst the competition’s nation-wide audiences, but needed to renew its brand if it was to return to the spotlight. KIA needed to both differentiate itself from competing brands in a highly-contested market, and stand out amongst other equally-established sponsors of the Open. To do this, SMG Red developed an Augmented Reality mobile application which would generate unprecedented buzz around KIA’s cars, by bringing them into the living rooms of thousands of Australians.

 

goCatch - Taxis & Passengers on a Map - Taxi Apps

 
View and Vote

The most awesome way to catch taxis! Connect directly with the taxi driver who has the same app on his iPhone. See where he is on google maps and he can see you. Stay inside and watch as he drives over to pick you up. Free for drivers and free for passengers goCatch

 

OzTV - TV Guide - Apps Perhaps

 
View and Vote

OzTV is the best selling TV guide for iPhone/iPod and, recently, iPad too. Created by Melbourne based designer/developer duo Apps Perhaps, OzTV is designed to quickly show you what’s on while still providing a full TV Guide and taking advantage of the gestures and functionality provided by the iPhone/iPad.

 

Everguide - Lifelounge Group

 
View and Vote
Mobile Awards - Finalist

Everguide is the ever growing, never sleeping digital events guide to entertainment, music, the arts and culture that lives online and in your pocket. Whatever you’re into, whether it’s comedy, gallery exhibits, craft markets, community theatre or Motely Crue, Everguide has it covered wherever you are – Melbourne, Sydney, Adelaide, Brisbane or Perth. Everguide helps cut through the noise to quickly find what’s on in your city. Think of us as your mobile social manager, giving you the information you want, when and where you need it, along with the opportunity to share it with your social network.

 

Best use of Mobile in Marketing

American Express – RealiseThePotential.mobi - Big Mobile Group

 
View and Vote
Mobile Awards - Winner

A wildly successful world first for American Express that enables Mobile users to create, play, post, publish and even decorate their fridges.

 

Lexus CT City Challenge - The White Agency

 
View and Vote
Mobile Awards - Finalist

The Lexus CT City Challenge is a fun, addictive competitive 3D racing game based competition to promote the new Lexus CT 200h model, hailed as the world’s first luxury hybrid hatch. The game challenges players to take the Lexus CT200h for a spin through courses modeled after Australia's capital cities, culminating in a live playoff at the Melbourne Motor show and a chance to WIN a Lexus CT 200h

 

Kia Augmented Reality Campaign - Kia Motors

 
View and Vote
Mobile Awards - Finalist

As a primary sponsor of the Australian Open since 2002, KIA Motors was well-known amongst the competition’s nation-wide audiences, but needed to renew its brand if it was to return to the spotlight. KIA needed to both differentiate itself from competing brands in a highly-contested market, and stand out amongst other equally-established sponsors of the Open. To do this, SMG Red developed an Augmented Reality mobile application which would generate unprecedented buzz around KIA’s cars, by bringing them into the living rooms of thousands of Australians.

 

Best Use of Mobile Media in Advertising

Whiskas Earster Cats - Mars Petcare

 
View and Vote
Mobile Awards - Winner

Playing on the undoubted viral value of cute cat pics and the Easter festive season, ‘Earster’ cats is sure to have many cat lovers snapping photos and sharing with friends over the extended weekend and beyond. The light-hearted app harnesses all of the enjoyable elements of the iPhone. Users start by taking a photo of their favourite feline friend and overlaying a pair of Easter Bunny ears. Then they can shake the iPhone to toggle through various Easter ears. These images can then be shared on Facebook for increased viral spread.

 

The Mobile Sushi Train - Fairfax Media

 
View and Vote
Mobile Awards - Finalist

ALL ABOARD!. Fairfax’s world first - the Mobile Sushi Train has been eagerly jumped on by advertisers who have used it to communicate multiple messages and offers to their audience in the small space available on a smart phone screen. This new mobile advertising unit entices users to interact and play resulting in great brand awareness and response rates five times the norm.

 

Blackberry

Bamboo - Deloitte

 
View and Vote
Mobile Awards - Winner

Deloitte has long recognised the challenge of business continuity during times of crisis, specifically around providing dispersed staff with accurate and real-time information about the situation and their expected response. Deloitte brought together a team of risk advisory specialists, mobile application developers and usability subject matter experts to develop a new business continuity management (BCM) platform named Bamboo™. Bamboo™ allows staff to access, and act on, the most up-to-date business continuity, IT disaster recovery, crisis and incident management plans and procedures via their smartphone. Bamboo™ is a flexible and resilient application, capable of weathering a crisis.

 

Children & Early Childhood Development

Earthquake Response - Save The Children Australia iPhone Game - Save The Children Australia

 
View and Vote
Mobile Awards - Finalist

An 8.2 magnitude earthquake strikes a populated island in the Atlantic Ocean. How will you respond? Invading the entertainment space with a serious message, Save The Children Earthquake Response is an addictive and educational game that thrusts you into the life-and-death pressure of emergency response. The fast-paced action will have your fingers flying while you gain real insight into saving lives. The world-first disaster relief app attracted thousands of downloads, five star reviews, and international media coverage from Australia to Ireland to the New York Times.

 

1 2 3 Sheep! - App-titude Learning

 
View and Vote
Mobile Awards - Winner

Normally counting sheep is associated with helping children get to sleep at night, but now it’s an exciting and engaging online game to help young learners with their counting and arithmetic while teachers and parents can evaluate their progress online and in real time. As children play on the farm, they count and herd the sheep into pens and guide the sheepdog into the ute, their efforts are accompanied by colourful graphics, playful audio and plenty of encouragement. Data is sent automatically to the App-titude Online Assessment System, where teachers and parents can view student progress and participation.

 

Cooking

ABC Foodi - ABC Innovation

 
View and Vote
Mobile Awards - Winner

ABC Foodi delivers favourite chef recipes from ABC TV and Radio on your iPad. Flip through recipes by dish, browse by season, chef, or occasion such as entertaining. Use Cook Mode in the kitchen and follow the step-by-step approach to cooking. You can switch to voice control if you have sticky fingers.

 

Education

Flinders University iPad Application - Flinders University

 
View and Vote
Mobile Awards - Finalist

iTune in with Flinders…now you can too! In fact; the whole world can! We have revolutionised the way we communicate with the emerging generation of prospective university students by embracing mobile technologies as a key tool for engagement. By creating the first Australian University application specifically for the iPad we have transposed Flinders into the digital sphere and positioned ourselves as digital marketing innovators amongst the Higher Education sector. Take us with you by carrying the latest Flinders news, events, videos, course information, translated eBrochures and much more around in your pocket. Best of all; it's free!

 

La Trobe University 2011 Open Day - Event Information Mobile Site - La Trobe University

 
View and Vote
Mobile Awards - Winner

An easy to use mobile site helping prospective students stay on top of all events and information sessions at La Trobe University’s Open Day this year.

 

Education & Family

Oresome Elements - Queensland Resources Council

 
View and Vote
Mobile Awards - Finalist

This interactive game provides pedagogical value to students and makes learning of the periodic table of elements and their properties actually fun..and very addictive!

 

Mathstronaut - App-titude Learning

 
View and Vote
Mobile Awards - Finalist

Mathstronaut is a fast paced maths game for primary and middle school students. Puzzles and questions play out in a variety of crazy, colourful and funny animations as players blast their way into space. The game features addition, subtraction, multiplication and division. based on the Australian school curriculum. Mathstronaut boasts four levels of difficulty that automatically adapt to match each child's progress. Data is sent automatically to the App-titude Online Assessment System, where teachers and parents can view up-to-the-minute student progress and participation.

 

Taronga Zoo - Monkey Mayhem app - Taronga Zoo

 
View and Vote
Mobile Awards - Winner

Challenge: Create an iPhone application to engage the public with the Taronga park offering in a fun and educational way. Response: Working closely with Taronga, Nomad comprehensively explored technology options and audience habits, conducting focus groups to develop the ultimate direction of an interactive educational iPhone game using maps, camera and unlockable animal information.

 

Fashion

Myer iPhone app - Myer Australia

 
View and Vote
Mobile Awards - Finalist

DTDigital recognised that fashion is an interactive thing – you wear it, touch it, look at it. It seemed only natural to bring Myer to the iPhone. The Myer app brings the complete Myer experience to your pocket. Now you can browse all the products available to buy online and experience the latest trends and fashions. An elegant and seamless user experience combined with rich content reflect the principles of Myer’s in-store experience. In addition, mobile-optimised catalogues and a handy store finder means users have all the information they need to buy online or visit their nearest store.

 

iFrockUp iPhone app - Direct Digital (for the High School formals brand)

 
View and Vote
Mobile Awards - Winner

iFrockUp is the latest way to get fashion advice for events like formals, proms, balls and parties! Anyone deciding on what to wear for a big event can upload fashion photos to iFrockUp and have their friends and followers rate their dresses, hairstyles, shoes and more on Facebook and Twitter.

 

Financial Information & Tools

Aussie Mobile Site - Mobile Embrace Ltd - amnesia razorfish

 
View and Vote
Mobile Awards - Winner

It is forecast that mobile phones will overtake PCs as the most common web access devices worldwide by 2013. Internet-connected mobile devices are reshaping our daily lives. The Aussie mobile site showcases the latest technology and innovative design. The site features slick easy to use navigation and highly relevant content. Showcasing the power of HTML 5, users can calculate borrowing power and loan repayments. The user can seamlessly search property guides, read market news, research loans, book broker appointments and much more. One of the standout features of the site is that it is automatically optimised to over 12,000 handsets.

 

Heritage Building Society iPhone Branch/ATM locator app. - Heritage Building Society

 
View and Vote
Mobile Awards - Finalist

While Heritage customers value the access they have to the Westpac ATM network, the arrangement represents a challenge for Heritage, as they need to manage and publish their own Branch and ATM information in conjunction with Westpac data, as well as publishing and maintaining this information in real time across multiple channels (Web and iPhone). eHound is unique in its ability to allow Heritage and Westpac to manage their data independently, while ensuring the combined information is accessible by Heritage customers in a seamless fashion on the Heritage Building Society iPhone app.

 

St.George Banking Group - Mobile Banking Apps - St.George Banking Group

 
View and Vote
Mobile Awards - Finalist

With the creation of new Mobile Banking Apps for iPhone, Android, Blackberry and Windows Phone 7 Smartphones, the St.George Banking Group (including St.George Bank, BankSA and Bank of Melbourne) has extended its mobile banking capabilities to better help customers manage their finances on the go. St.George is leading the industry by offering more features and functions on more mobile phone platforms, across more devices than any other Bank.

 

Fitness

Time to burn it - Rebel Sport

 
View and Vote
Mobile Awards - Winner

This app comes with a warning! - Once you use it you will never look at a chocolate bar in the same way. In a world of fast foods and snacking, we sometimes need a little friendly help to stop us reaching for the next chocolate bar. Time To Burn It is designed to let people quickly check out how much time they're going to have to spend at the gym each time they reach for a snack. You know, like your pocket conscience when you have no will power.

 

Fitness First iPad Magazine - Fitness First/ Active Media Group

 
View and Vote
Mobile Awards - Finalist

One of most successful iPad apps for the fitness industry. Our print magazine is cutting-edge, and the brand a market leader in the industry. Absolutely loved by the readers and a key inclusion into Fitness First's Digital strategy. Positioned to be the best iPad magazine in the world. It is built using the Oomph digital publishing platform that provides all the interactivity that allows for awesome curation of content.

 

Food & Drink

Good Food Guide 2011 apps - Fairfax Media

 
View and Vote
Mobile Awards - Winner

For nearly 30 years the Good Food Guide has been "the foodie Bible", reviewing restaurants to decide which ones get the coveted "chef hats" at the industry's leading food awards. In 2011 we turned our book into a "must have" app for food lovers.

 

Government Services

Australia Post - Australia Post

 
View and Vote
Mobile Awards - Finalist

Australia Post provides a number of well-known and highly-used functions via its corporate website. With web-enabled mobile devices now a part of everyday life, it was only natural to extend such functions into the mobility space. Together with Deloitte, Australia Post has created two compelling mobile offerings for the iPhone and the wider Smartphone community: a dedicated iPhone application and a mobile website, both of which provide users with ‘Post on the go’.

 

EzyReg - Service SA

 
View and Vote
Mobile Awards - Winner

Deloitte created EzyReg mobile which lets you manage your South Australian vehicle registration through your iPhone. You can securely pay your registration renewal and check on the registration status of any vehicle registered in South Australia (this is very important as it is the driver’s responsibility to ensure the vehicle is registered before driving). EzyReg mobile stores a history of payments made through the app and can also locate Service SA outlets and other registration and licensing services.

 

PlanningVIC: Planning Property Report - Dept of Planning and Community Development

 
View and Vote
Mobile Awards - Finalist

The PlannngVIC: Planning Property Report app provides easy access to planning scheme information for any property in Victoria. The app complements the online Planning Property Report service and includes property details like zoning and overlay controls and any state heritage information that applies to the land.

 

In Field Services

Clipsal iCat - iPhone and iPad Trade Product Catalogue - Clipsal by Schneider Electric

 
View and Vote
Mobile Awards - Finalist

Until this year, 55,000 of Australia’s tradespeople were lugging around a product catalogue the size of a Bible. In the most successful software roll out Clipsal by Schneider Electric has ever experienced, we launched the Clipsal iCat, a mobile application containing an interactive catalogue of Clipsal’s 18,000+ products, and more useful features than you can shake a tape measure at. Thousands of downloads later, its most critical reviewer gave it 4 out of 5 stars.

 

Hilton Surfers Paradise - Hilton Surfers Paradise

 
View and Vote
Mobile Awards - Finalist

Hilton Surfers Paradise is a leading edge hotel, which opened in 2010. Hilton approached us to create for them a new and unique concierge experience, to align with their style, quality, and contemporary brand values.

 

Woven Image - Woven Image

 
View and Vote
Mobile Awards - Winner

The Woven Image iPad app allow design professionals access to the entire Woven Image catalogue. It does so much more than replace the printed catalogue, however. It works as a B2B tool, but also as a consumer building tool. It integrates into a designer's existing workflow, with features for office and on-site uses, showcases original and inspiring use cases from "Imagination Partners", and integrates with Facebook.

 

Aconex Mobile for iPhone - Aconex

 
View and Vote
Mobile Awards - Finalist

For any construction project manager, getting the right information to the right people, at the right time is critical to meeting schedules and avoiding risk. Every day, thousands of project managers around the world use the Aconex online collaboration platform to access, share and manage their information. To keep their projects on track, our clients want to be able to manage their information in real time, not wait until they get back to their desks. With the Aconex Mobile for iPhone app, they can now manage their information on site, on the move and even when in the air.

 

iOS

Woven Image - Woven Image

 
View and Vote
Mobile Awards - Winner

The Woven Image iPad app allow design professionals access to the entire Woven Image catalogue. It does so much more than replace the printed catalogue, however. It works as a B2B tool, but also as a consumer building tool. It integrates into a designer's existing workflow, with features for office and on-site uses, showcases original and inspiring use cases from "Imagination Partners", and integrates with Facebook.

 

Line of Business

myCCA On The Move - Coca-Cola Amatil

 
View and Vote
Mobile Awards - Winner

"myCCA on the move" is a complete mobile self-service extension for Coca Cola Amatil's vast range of products, allowing registered customers to effortlessly manage their ordering and more from anywhere at anytime.

 

Medical

NPS Medicines List iPhone app - NPS - Better choices, Better health

 
View and Vote
Mobile Awards - Winner

There are more than 140,000 hospital admissions due to medicines mix-ups every year in Australia. Many of these admissions could have been avoided with the use of an up to date medicines list. The NPS Medicines List iPhone app provides a place to keep all the critical medicines information people need to share with their doctors, pharmacists or emergency health professionals.

 

Mobile Payments

mHITs - mHITs Limited

 
View and Vote
Mobile Awards - Finalist

mHITs is a free payment service that lets you send and receive payments by SMS to anyone with an Australian mobile. mHITs is complete mobile wallet totally separate from your mobile phone account. mHITs is not an app - it just uses simple SMS so it works on all mobile phones. Using mHITs is much easier and more convenient than using cash or electronic banking for sending money and making small payments.

 

Sydney Film Festival 2011 - eFirst

 
View and Vote
Mobile Awards - Winner

The Sydney Film Festival 2011 iPhone application provides a rich customer experience, from the adrenaline rush of launching of the program, to buying tickets and entry to sessions with scannable tickets from the face of the phone. Not only a one-stop portable guide to all sessions in the program, with supporting trailers, attributes, and Wishlist tracking, but also real time integrated ticketing, with live ticket, pass and merchandise sales, and downloadable tickets for the day. Designed to be a completely paperless, accessible tool to the Sydney Film Festival, the app removes the hard work of buying tickets and leaves more time for cinematic pleasures.

 

Mobile Trading Platforms

mHITs - mHITs Limited

 
View and Vote
Mobile Awards - Winner

mHITs is a free payment service that lets you send and receive payments by SMS to anyone with an Australian mobile. mHITs is complete mobile wallet totally separate from your mobile phone account. mHITs is not an app - it just uses simple SMS so it works on all mobile phones. Using mHITs is much easier and more convenient than using cash or electronic banking for sending money and making small payments.

 

Music

Lemon & Lime - Events Platform - 2moro mobile Pty Ltd

 
View and Vote
Mobile Awards - Finalist

Ultra awesome mobile apps for your next event. The worlds best platform for iPhone, Android and HTML 5 apps for festivals, clubs, expos and more. 2 years in development and now available for use by your venue or event. Lemon & Lime are working with leading Australian festival organisers including * Parklife * Future Music * SummaDayze * Splendour in the Grass * WOMADelaide and our apps have been enjoyed many 100k's of downloads.

 

artist-app.com - rematic

 
View and Vote
Mobile Awards - Winner

"Artist-App" is the perfect gateway to the iPhone world - for artists, singers, songwriters and bands of all genres. There are no programming skills required, just fill our easy to use, web based "Administration Tool" with your pictures, news, tour dates, MP3 files (including iTunes Store links), YouTube account information and much more and your very own App is done.

 

Navigation

Location Tracking GPS - DBSys

 
View and Vote
Mobile Awards - Finalist

Location Tracking GPS 4.0 turns your iPhone into a powerful GPS device. It fully takes advantages of features offered by iOS 4.0, track your path on Google map in real-time with integrated stopwatch. It is the perfect app for driving, walking, running and cycling. Arguably this is the best GPS solution in App Store.

 

Cheap Parking - FastShop Pty Ltd

 
View and Vote
Mobile Awards - Finalist

Who doesn't like Cheap Parking? Australia has some of the world's most expensive car parks and it's your choice to compare and choose the cheapest or most convenient car park for your trip. Cheap Parking is the only independent car park rate comparison app for Australia, New Zealand and Singapore and is guaranteed to save you money the next time you use it. We cover all private operators, council car parks, shopping centres, hotels and hospitals giving you the widest coverage possible.

 

Whereis® iPhone Application - Sensis Pty Ltd

 
View and Vote
Mobile Awards - Winner

In August 2011 Whereis® released its app for the iPhone® providing free voice-guided, turn-by-turn navigation to take users to their destination. The app also allows consumers to easily find addresses, businesses and places of interest in Australia and display them on a map.Once the user has found what they’re looking for they can find out more information and call the business, get directions and let the free navigation feature take them directly to that location.

 

News

ABC iPad App - ABC Innovation

 
View and Vote
Mobile Awards - Finalist

Sometimes, reading about something that just happened is not enough. You need to see it to believe and be able to share that information with others, engaging in a wider conversation to validate and process what’s happening around you. The ABC iPad app does all that, providing up to the minute information that you can read, listen to and watch while stories unfold - or a little after that, via catch up services. It encourages users to engage in conversation with others, sharing what they’ve learnt via social networks and email. Accumulated downloads to date: 315,000+

 

ABC iPhone App - ABC Innovation

 
View and Vote
Mobile Awards - Finalist

Sometimes, reading about something that just happened is not enough. You need to see it to believe and be able to share that information with others, engaging in a wider conversation to validate and process what’s happening around you. The ABC iPhone app does all that, providing up to the minute information that you can read, listen to and watch while stories unfold - or a little after that, via catch up services. It encourages users to engage in conversation with others, sharing what they’ve learnt via social networks and email. Accumulated downloads to date: almost 1,650,000

 

7News universal app - Yahoo!7 and Channel 7

 
View and Vote
Mobile Awards - Finalist

Australians need never be out of touch, with the free Seven News app bringing them all the latest from Australia’s number one news. The app features latest stories via text, photos, video and an integrated twitter feed. It has GPS targeting to provide localised news updates according to a user's state, and allows people to share their stories via Facebook, twitter and email.

 

The Sydney Morning Herald and The Age iPad Apps - Fairfax Media

 
View and Vote
Mobile Awards - Winner

On May 31st 2011 Fairfax Media unveiled The Sydney Morning Herald and The Age iPad Apps. The Apps bring together the best elements of newspaper with the interactive, personal, connected and high resolution of the iPad to take the readers news experience to another level. In the first few weeks over 150,000 were downloaded, catapulting both Apps to the no.1 and 2 positions in the App stores news category. The response from media, tech reviews and most importantly our readers was overwhelming – the Apps are something special.

 

TVNZ Multi-Platform - Mnet Group

 
View and Vote
Mobile Awards - Finalist

‘Pixel perfect’ rendering of news, sport and weather on all mobile devices in NZ, plus an innovative iPad app. The task was to deliver the nation’s news and video in real time and multi-channel, within clean and attractive interfaces. Quality and technical leadership were assured for this national broadcaster through bespoke development of new form for the iPad and leverage of Mnet’s 10 years of experience in mobile web, including best of breed device detection and site optimisation. The TVNZ iPad quickly became the No.1 free App in iTunes following launch.

 

Nightlife

Everguide - Lifelounge Group

 
View and Vote
Mobile Awards - Winner

Everguide is the ever growing, never sleeping digital events guide to entertainment, music, the arts and culture that lives online and in your pocket. Whatever you’re into, whether it’s comedy, gallery exhibits, craft markets, community theatre or Motely Crue, Everguide has it covered wherever you are – Melbourne, Sydney, Adelaide, Brisbane or Perth. Everguide helps cut through the noise to quickly find what’s on in your city. Think of us as your mobile social manager, giving you the information you want, when and where you need it, along with the opportunity to share it with your social network.

 

Not For Profit

streetARtAPP - MOB

 
View and Vote
Mobile Awards - Winner

See art all around you by holding up your phone. Overlaid on the real world you'll see photos of the artworks with information about them and comments that others have added. streetARt will help you find all kinds of hidden creative treasures. Developed by MOB, a Sydney based R&D lab utilising their own platforms and integration of the Layar Player SDK to help showcase the utility mobile locative Augmented Reality can provide. Street art and AR seemed like the perfect fit.

 

Earthquake Response - Save The Children Australia iPhone Game - Save The Children Australia

 
View and Vote
Mobile Awards - Finalist

An 8.2 magnitude earthquake strikes a populated island in the Atlantic Ocean. How will you respond? Invading the entertainment space with a serious message, Save The Children Earthquake Response is an addictive and educational game that thrusts you into the life-and-death pressure of emergency response. The fast-paced action will have your fingers flying while you gain real insight into saving lives. The world-first disaster relief app attracted thousands of downloads, five star reviews, and international media coverage from Australia to Ireland to the New York Times.

 

Shop Ethical! 2011 - Ethical Consumer Group

 
View and Vote
Mobile Awards - Finalist

The revolutionary Shop Ethical! app gives you the low-down on the environmental and social record of companies behind common brands you buy in Australian supermarkets. A massive hit on the app store, it has been features as Apple's App of the Week and held #1 place in the Reference category ever since it was released.

 

Where to Wash My Car - Australian Car Wash Association

 
View and Vote
Mobile Awards - Finalist

With a busy hectic lifestyle, and drought areas of Australia that restrict people easily washing their car at home; the Australian Car Wash Association developed a user-friendly location finder to help drivers keep their car clean in the most environmentally friendly way. A choice of search function is provided using postcode or suburb selection fields; as well as traditional google maps. The database (over 550 entries) is the single most comprehensive listing of car wash sites in Australia. This mobile friendly web application also provides small independent carwash operators with a free web presence as part of their association membership.

 

Online Shopping & Payments

EzyReg - Service SA

 
View and Vote
Mobile Awards - Finalist

Deloitte created EzyReg mobile which lets you manage your South Australian vehicle registration through your iPhone. You can securely pay your registration renewal and check on the registration status of any vehicle registered in South Australia (this is very important as it is the driver’s responsibility to ensure the vehicle is registered before driving). EzyReg mobile stores a history of payments made through the app and can also locate Service SA outlets and other registration and licensing services.

 

Innovation, security and ease – Ticketing on your mobile with Moshtix - News Ticketing - Moshtix

 
View and Vote
Mobile Awards - Finalist

The Moshtix mobile site is an easy-to-use mobile optimised site featuring event ticket delivery by mobile barcode. It is accessed by typing moshtix.com.au into any internet enabled handset giving ticket buyers the ability to not only browse events and purchase tickets, but have their purchased tickets scanned straight from their mobile when arriving at a venue - eliminating the need for paper tickets. It has implemented PayPal purchasing capabilities allowing users to buy tickets securely using their PayPal account. After ticket buyers purchase tickets to an event, they receive an SMS linking straight to their mobile barcode ticket

 

eCoffeeCard - eCoffeeCard

 
View and Vote
Mobile Awards - Finalist

A loyalty card app that stores multiple loyalty cards and now includes a payment gateway to provide customers a combined payment and loyalty card option.

 

PayPal Mobile Express Checkout - PayPal

View and Vote
Mobile Awards - Winner

PayPal offers a payment solution for mobile app or website, ensuring fast, secure and easy payments on iOS,Android and Blackberry platforms. Thousands of merchants and over half a million customers in Australia have already transacted via mobile using Paypal's Mobile Express Checkout.

 

Performances

Sydney Film Festival 2011 - eFirst

 
View and Vote
Mobile Awards - Finalist

The Sydney Film Festival 2011 iPhone application provides a rich customer experience, from the adrenaline rush of launching of the program, to buying tickets and entry to sessions with scannable tickets from the face of the phone. Not only a one-stop portable guide to all sessions in the program, with supporting trailers, attributes, and Wishlist tracking, but also real time integrated ticketing, with live ticket, pass and merchandise sales, and downloadable tickets for the day. Designed to be a completely paperless, accessible tool to the Sydney Film Festival, the app removes the hard work of buying tickets and leaves more time for cinematic pleasures.

 

Lemon & Lime - Events Platform - 2moro mobile Pty Ltd

 
View and Vote
Mobile Awards - Finalist

Ultra awesome mobile apps for your next event. The worlds best platform for iPhone, Android and HTML 5 apps for festivals, clubs, expos and more. 2 years in development and now available for use by your venue or event. Lemon & Lime are working with leading Australian festival organisers including * Parklife * Future Music * SummaDayze * Splendour in the Grass * WOMADelaide and our apps have been enjoyed many 100k's of downloads.

 

Temporary Gallery - Temporary Gallery

 
View and Vote
Mobile Awards - Winner

Temporary Gallery is an innovative online social news platform / community for visual and performing artists, art lovers, related industries and venues.

 

Productivity Apps

Appswiz - App Designer - Appswiz

 
View and Vote
Mobile Awards - Winner

Appswiz has created the first online tool that allows businesses and individuals to design their own apps without any required programming or coding knowledge: The App Designer is a unique instrument based on predefined module templates. An easy to use drag & drop functionality allows everyone to design and customize their own apps in minutes. The innovative characteristics of the app designer are its usability, cost-effectiveness, short development time and individualization options.

 

Project Management

Aconex Mobile for iPhone - Aconex

 
View and Vote
Mobile Awards - Winner

For any construction project manager, getting the right information to the right people, at the right time is critical to meeting schedules and avoiding risk. Every day, thousands of project managers around the world use the Aconex online collaboration platform to access, share and manage their information. To keep their projects on track, our clients want to be able to manage their information in real time, not wait until they get back to their desks. With the Aconex Mobile for iPhone app, they can now manage their information on site, on the move and even when in the air.

 

Retail & Shopping

Coles Shopmate - Coles

 
View and Vote
Mobile Awards - Finalist

"Coles Shopmate combines the convenience and range of your local Coles supermarket with a host of powerful take-anywhere features unique to the iPhone. Using the app, Coles Customers can plan their shop with multiple shopping lists, discover delicious new recipes, stay informed with the latest weekly specials at their local Coles, scan product bar codes, recipe QR codes and much more."

 

Myer iPhone app - Myer Australia

 
View and Vote
Mobile Awards - Finalist

The Myer app brings the complete Myer experience to your pocket. Now you can you browse all the products available to buy online and interactively experience the latest trends and fashions. An elegant and seamless user experience combined with rich content reflect the principles of Myer’s in-store experience. In addition, mobile-optimised catalogues and a handy store finder means users have all the information they need to buy online or visit their nearest store.

 

eCoffeeCard - eCoffeeCard

 
View and Vote
Mobile Awards - Winner

A loyalty card app that stores multiple loyalty cards and now includes a payment gateway to provide customers a combined payment and loyalty card option.

 

Sales Force

Sales-App - rematic

 
View and Vote
Mobile Awards - Winner

You want your employees to access up-to-date documents, attractive presentations, videos and many more via their iPads while they are on the road – even when there is no internet connection available? How about protecting your data from unauthorized access, providing individual content and access authorizations for specific departments and the option to let your employees customize attractive presentations to the requirements of their respective clients on the fly? If this is what you are looking for, the Sales-App System is the perfect solution for you!

 

Bunzl Sales Order App - Bunzl Australia

 
View and Vote
Mobile Awards - Finalist

How we managed to create an app that gave an initial payback in just 11 weeks. Then 8 months later took the client out of a technology 'cul de sac' and future proofed their solution. During this project we automated an inefficient manual business process and made a huge impact not just on sales, but also on speeding up invoicing and cash flow. We then migrated the company, Bunzl, from a point solution to the most agile enterprise mobile application platform, Pyxis Mobile.

 

Sport

TeamVodafone 888 Nokia Application - Mnet Group

 
View and Vote
Mobile Awards - Finalist

In looks and in performance this is a sophisticated and beautifully engineered application. It breaks new ground with live ‘in car’ telemetry and pit lane updates that are shared live with fans.

 

Aussie Rules Live - SportsMate Mobile

 
View and Vote
Mobile Awards - Winner

"Footy on your iPhone!" Aussie Rules live is the hero app for the SportsMate Mobile brand. The number 1 sports iPhone Application in Australia since the App Store's inception. Aussie Rules Live provides its fans with relevant, timely and most importantly, LIVE footy scores. Wherever you are, you can always rely on Aussie Rules Live to give you live scores.

 

Television

ABC iview app for iPad - ABC TV

 
View and Vote
Mobile Awards - Winner

ABC iview is Australia’s most comprehensive TV catch-up service and has seen phenomenal growth over 2010-11. iview reaches more Australians than any other TV broadcaster catch-up service. The ABC is committed to extending its reach by making iview available on additional platforms where TV consumption is increasing. The iview iPad app was launched December 2010. It created high engagement and went to number 1 in the Apple app store. Version 1.2.0 was released July 2011 with support for closed captioning in primetime programs. To date, more than 436k downloads of the iview app for iPad have been recorded.

 

OzTV - TV Guide - Apps Perhaps

 
View and Vote
Mobile Awards - Finalist

OzTV is the best selling TV guide for iPhone/iPod and, recently, iPad too. Created by Melbourne based designer/developer duo Apps Perhaps, OzTV is designed to quickly show you what’s on while still providing a full TV Guide and taking advantage of the gestures and functionality provided by the iPhone/iPad.

 

Travel Guides

Find A Park Holiday Park Finder - Find A Park Pty Ltd

 
View and Vote
Mobile Awards - Winner

Find A Park is a mobile application that puts all Australian holiday parks in the palm of your hand. No more out of date, bulky caravan park and camping ground guides and directories. Search for your holiday park by name, town, state, proximity features, amenities, park user group memberships and much more... With Find A Park all the information you'll ever need about holiday parks is just a click away - park details, photos, interactive contacts, website, user reviews, hot deals maps, routes and directions from your current location to your preferred park destination. It's all here!

 

The Northern Territory Government/ West Macs Application - Big Mobile Group

 
View and Vote

An immersive, unique and world leading Culture and Tourism application for iPhone that acts as an invaluable companion for tourists visiting the ‘Red Centre’ of Australia.

 

ByNoosa - iApps Pty Ltd

 
View and Vote
Mobile Awards - Finalist

ByNoosa iPhone and iPad app has been designed to help you get the most out of your stay in Noosa. Find everything there is to see and do in Noosa. Search the best Noosa has to offer for any budget and taste by a range of categories or regions, with constantly updated content. What’s Hot has been specifically designed so you always have access to special deals and events. These will change often so remember to check in regularly. To make sure you always know the latest, elect to receive Push Notifications from What’s Hot.

 

Utilities

OzTV - TV Guide - Apps Perhaps

 
View and Vote
Mobile Awards - Winner

OzTV is the best selling TV guide for iPhone/iPod and, recently, iPad too. Created by Melbourne based designer/developer duo Apps Perhaps, OzTV is designed to quickly show you what’s on while still providing a full TV Guide and taking advantage of the gestures and functionality provided by the iPhone/iPad.

 

Weather

Weatherzone - Weatherzone

 
View and Vote
Mobile Awards - Winner

In just one month the Weatherzone free iPhone app became the most popular weather app and rocketed up into the top ten apps in any category. Since its launch in December it has been downloaded over 500,000 times and remains the top weather app in Australia.

 

Web

White Pages® iPad Site - Sensis Pty Ltd

 
View and Vote
Mobile Awards - Winner

In May 2011, White Pages® released an extension to the White Pages® Mobile site to optimise it for the iPad. The White Pages® iPad site allows users to search, find and share details of a business, residential or government contact that they know the name of. Users can swipe through results and find the exact location of a business, residential or government contact thanks to the integration of Whereis® maps. The White Pages® iPad site also features images of courageous Australians, which were taken as part of the White Pages® Directory Covers Program.

 

Windows

Lemon & Lime - Events Platform - 2moro mobile Pty Ltd

 
View and Vote
Mobile Awards - Winner

Ultra awesome mobile apps for your next event. The worlds best platform for iPhone, Android and HTML 5 apps for festivals, clubs, expos and more. 2 years in development and now available for use by your venue or event. Lemon & Lime are working with leading Australian festival organisers including * Parklife * Future Music * SummaDayze * Splendour in the Grass * WOMADelaide and our apps have been enjoyed many 100k's of downloads.